Beyond Google and Evil

I apologize for the infrequent blogging. A tough semester. I did have time, however, to publish an essay about Google’s rhetoric that might be of interest to Denialism readers.

No, I’m not calling Google denialist, but am trying to explain what Google means when the company talks about privacy (most companies interpret information privacy to mean security). And it’s not all bad for Google–the company’s rhetoric has created confusion, and clarifying it would help Google communicate why search advertising might be better for the consumer than other forms of targeting.


One response to “Beyond Google and Evil”

  1. I don’t know why no one else has commented, so I’ll go ahead.

    This was a great piece of work. Very sharp analysis, and yes, I did read it all. What I found particularly pertinent was the “do no evil” talk about Google. You made an excellent point, and how little relevance it holds now. Definitely something to remember for my own companies.

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